{"id":3864,"date":"2021-05-06T11:39:59","date_gmt":"2021-05-06T17:39:59","guid":{"rendered":"https:\/\/masterresearch.mx\/?post_type=avada_portfolio&#038;p=3864"},"modified":"2021-06-24T12:09:31","modified_gmt":"2021-06-24T18:09:31","slug":"know-your-competition","status":"publish","type":"avada_portfolio","link":"https:\/\/masterresearch.mx\/?avada_portfolio=know-your-competition&lang=en","title":{"rendered":"KNOW YOUR COMPETITION"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:2px;--awb-border-sizes-bottom:2px;--awb-border-sizes-left:0px;--awb-border-sizes-right:0px;--awb-border-color:rgba(183,183,183,0.72);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:25px;--awb-padding-right:25px;--awb-padding-bottom:25px;--awb-padding-left:25px;--awb-margin-top:25px;--awb-margin-bottom:25px;--awb-background-color:rgba(0,0,0,0.05);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element fusion-image-align-center in-legacy-container\" style=\"text-align:center;--awb-liftup-border-radius:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><div class=\"imageframe-align-center\"><div class=\"awb-image-frame awb-image-frame-1 imageframe-liftup\"><span class=\" fusion-imageframe imageframe-none imageframe-1\"><img decoding=\"async\" width=\"1000\" height=\"603\" alt=\"CONOCIMIENTO DE LA COMPETENCIA\" title=\"CONOCIMIENTO DE LA COMPETENCIA\" src=\"https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/CONOCIMIENTO-DE-LA-COMPETENCIA.jpg\" class=\"img-responsive wp-image-1283\" srcset=\"https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/CONOCIMIENTO-DE-LA-COMPETENCIA-200x121.jpg 200w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/CONOCIMIENTO-DE-LA-COMPETENCIA-400x241.jpg 400w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/CONOCIMIENTO-DE-LA-COMPETENCIA-600x362.jpg 600w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/CONOCIMIENTO-DE-LA-COMPETENCIA-800x482.jpg 800w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/CONOCIMIENTO-DE-LA-COMPETENCIA.jpg 1000w\" sizes=\"(max-width: 850px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-1\"><div class=\"cont-titulo\">\n<div class=\"texto\">\n<h2 class=\"titulo\"><span style=\"color: #c2001c;\"><span class=\"goog-text-highlight\">KNOW YOUR COMPETITION<\/span><\/span><\/h2>\n<h3 class=\"titulo\"><strong>THE SOLUTION TO KNOW AND ANALYZE THE COMPETITION.<\/strong><\/h3>\n<\/div>\n<\/div>\n<div class=\"cont-texto\"><\/div>\n<\/div><div class=\"fusion-text fusion-text-2\"><p>The competitive intelligence solution to have relevant information from competitors and develop competitive advantages.<\/p>\n<p>Competition analysis<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:2px;--awb-border-sizes-bottom:2px;--awb-border-sizes-left:0px;--awb-border-sizes-right:0px;--awb-border-color:rgba(183,183,183,0.72);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:25px;--awb-padding-right:25px;--awb-padding-bottom:25px;--awb-padding-left:25px;--awb-margin-top:25px;--awb-margin-bottom:25px;--awb-background-color:rgba(0,0,0,0.05);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-0 fusion_builder_column_inner_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none\"><img decoding=\"async\" width=\"100\" height=\"100\" alt=\"TOTAL COMPETITIVE MONITOR.\" title=\"TOTAL COMPETITIVE MONITOR.\" src=\"https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/t.png\" class=\"img-responsive wp-image-1570\" srcset=\"https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/t-66x66.png 66w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/t.png 100w\" sizes=\"(max-width: 100px) 100vw, 100px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-3\"><h2 class=\"fusion-responsive-typography-calculated\" data-fontsize=\"35\" data-lineheight=\"38.5px\"><strong><span class=\"\">TOTAL COMPETITIVE MONITOR.<\/span><\/strong><br \/>\n<span class=\"goog-text-highlight\">COMPREHENSIVE COMPETITION MONITORING<\/span><\/h2>\n<h4 class=\"titulo gris fusion-responsive-typography-calculated\" data-fontsize=\"18\" data-lineheight=\"25.74px\"><strong>MONITOR AND ANALYZE THE COMPETITION<\/strong><\/h4>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><div class=\"fusion-video fusion-youtube fusion-aligncenter\" style=\"--awb-max-width:600px;--awb-max-height:360px;--awb-width:100%;\"><div class=\"video-shortcode\"><div class=\"fluid-width-video-wrapper\" style=\"padding-top:60%;\" ><iframe title=\"YouTube video player 1\" src=\"https:\/\/www.youtube.com\/embed\/9SlnYbkecAM?wmode=transparent&autoplay=0\" width=\"600\" height=\"360\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture;\"><\/iframe><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-4\"><p>Knowing the competitors allows us to identify their strengths and weaknesses \u2014as well as ours\u2014 and with this information develop competitive advantages to gain market share.\u00a0Performing a competition analysis<\/p>\n<p>TCM, the comprehensive market intelligence solution, permanently monitors the competition, which allows to know the strategies and tactics executed by the competitors in the market, to identify their commercial actions such as the launch of new products, the promotional and advertising campaigns, the channels used and the market segments served.<\/p>\n<p>To develop market intelligence, we use various competitive research and analysis techniques that include digital tools, media monitoring, mystery shoppers, and in-depth qualitative interviews, among other tools.\u00a0At the client&#8217;s request, we have laboratories for the analysis of products and services offered in digital media, to know the characteristics and performance of these.<\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-3 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-4 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-5\"><h2><span style=\"color: #c2001c;\"><strong>BENCHMARKING: COMPARISON VS BEST PRACTICE<\/strong><\/span><\/h2>\n<h3><strong><span class=\"goog-text-highlight\">BENCHMARKING STUDIES TO IDENTIFY THE BEST PRACTICE AND DIFFERENTIATORS OF THE COMPETITORS.<\/span><\/strong><\/h3>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-4 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:2px;--awb-border-sizes-bottom:2px;--awb-border-sizes-left:0px;--awb-border-sizes-right:0px;--awb-border-color:rgba(183,183,183,0.72);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:25px;--awb-padding-right:25px;--awb-padding-bottom:25px;--awb-padding-left:25px;--awb-margin-top:25px;--awb-margin-bottom:25px;--awb-background-color:rgba(0,0,0,0.05);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-5 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element fusion-image-align-center in-legacy-container\" style=\"text-align:center;--awb-liftup-border-radius:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><div class=\"imageframe-align-center\"><div class=\"awb-image-frame awb-image-frame-3 imageframe-liftup\"><span class=\" fusion-imageframe imageframe-none imageframe-3\"><img decoding=\"async\" width=\"600\" height=\"400\" alt=\"Conoce a tu competencia\" title=\"Conoce a tu competencia\" src=\"https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/9-600x400.jpg\" class=\"img-responsive wp-image-1522\" srcset=\"https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/9-200x133.jpg 200w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/9-400x267.jpg 400w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/9-600x400.jpg 600w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/9-800x533.jpg 800w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/9.jpg 960w\" sizes=\"(max-width: 850px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-6 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-6\"><div class=\"cont-titulo\">\n<div class=\"texto\">\n<div class=\"cont-titulo\">\n<div class=\"texto\">\n<p>This study includes, at the request of the client, the development of comparative analyzes of both national and international competitors, of products and services, of commercial processes and operations and service models, in order to identify the best practices in the market, advantages , disadvantages and differentiators from competitors.<\/p>\n<p class=\"titulo gris\"><strong><span class=\"rojo\">\u25cf<span style=\"color: #c2001c;\"> Benchmarking\u00a0<\/span><\/span><span class=\"rojo\" style=\"color: #c2001c;\">of competitors in digital media.<\/span><\/strong><\/p>\n<\/div>\n<\/div>\n<div class=\"cont-texto\">\n<p>Comparative analysis of the capabilities of the companies, their products, processes and business practices, as well as the channels used and the market segments served.\u00a0The analysis is carried out periodically or on specific request.<\/p>\n<p><span style=\"color: #c2001c;\"><strong><span class=\"rojo\">\u25cf Digital intelligence for social listening.<\/span><\/strong><\/span><\/p>\n<p>Competitors that are highly active in digital media are often not the same as those that actively participate in the market, however, some of them will be the competitors that will dominate the market.<\/p>\n<p>With the use of artificial intelligence software, we can identify and analyze those competitors that show great activity in digital media, with differentiated products, innovative promotional and advertising campaigns, etc., to evaluate their performance in the market.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-5 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:2px;--awb-border-sizes-bottom:2px;--awb-border-sizes-left:0px;--awb-border-sizes-right:0px;--awb-border-color:rgba(183,183,183,0.72);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:25px;--awb-padding-right:25px;--awb-padding-bottom:25px;--awb-padding-left:25px;--awb-margin-top:25px;--awb-margin-bottom:25px;--awb-background-color:rgba(0,0,0,0.05);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-7 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element fusion-image-align-center in-legacy-container\" style=\"text-align:center;--awb-liftup-border-radius:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><div class=\"imageframe-align-center\"><div class=\"awb-image-frame awb-image-frame-4 imageframe-liftup\"><span class=\" fusion-imageframe imageframe-none imageframe-4\"><img decoding=\"async\" width=\"600\" height=\"400\" alt=\"check list\" title=\"check list\" src=\"https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/EV-600x400.jpg\" class=\"img-responsive wp-image-2130\" srcset=\"https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/EV-200x133.jpg 200w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/EV-400x267.jpg 400w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/EV-600x400.jpg 600w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/EV-800x534.jpg 800w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/EV-1200x801.jpg 1200w\" sizes=\"(max-width: 850px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-8 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-7\"><div class=\"cont-titulo\">\n<div class=\"texto\">\n<h3 id=\"tw-target-text\" class=\"tw-data-text tw-text-large XcVN5d tw-ta\" dir=\"ltr\" data-placeholder=\"Traducci\u00f3n\"><span class=\"Y2IQFc\" lang=\"en\" style=\"color: #b82121;\">LABORATORY OF DIGITAL PRODUCTS AND SERVICES<\/span><\/h3>\n<p id=\"tw-target-text\" class=\"tw-data-text tw-text-large XcVN5d tw-ta\" dir=\"ltr\" data-placeholder=\"Traducci\u00f3n\"><span class=\"Y2IQFc\" lang=\"en\">The laboratory for the analysis of products and services offered in digital media, includes the operation and in some cases the contracting of the same in order to know the characteristics, usability, performance, look and feel and their limitations or restrictions. It includes the analysis of websites, applications available to the public, among others.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-6 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-9 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-7 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:2px;--awb-border-sizes-bottom:2px;--awb-border-sizes-left:0px;--awb-border-sizes-right:0px;--awb-border-color:rgba(183,183,183,0.72);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:25px;--awb-padding-right:25px;--awb-padding-bottom:25px;--awb-padding-left:25px;--awb-margin-top:25px;--awb-margin-bottom:25px;--awb-background-color:rgba(0,0,0,0.05);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-10 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-builder-row fusion-builder-row-inner fusion-row\"><div class=\"fusion-layout-column fusion_builder_column_inner fusion-builder-nested-column-1 fusion_builder_column_inner_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-5 hover-type-none\"><img decoding=\"async\" width=\"100\" height=\"100\" alt=\"Master Audit Service\" title=\"MASTER AUDIT SERVICE\" src=\"https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/maaas.png\" class=\"img-responsive wp-image-1575\" srcset=\"https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/maaas-66x66.png 66w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/maaas.png 100w\" sizes=\"(max-width: 100px) 100vw, 100px\" \/><\/span><\/div><div class=\"fusion-text fusion-text-8\"><h2 class=\"titulo fusion-responsive-typography-calculated\" data-fontsize=\"28\" data-lineheight=\"46.76px\"><span style=\"color: #cd032e;\"><strong>MASTER AUDIT SERVICE<\/strong><\/span><\/h2>\n<h3 class=\"titulo gris fusion-responsive-typography-calculated\" data-fontsize=\"18\" data-lineheight=\"25.74px\"><strong><span class=\"goog-text-highlight\">STUDIES AT THE POINT OF SALE<\/span><\/strong><\/h3>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-11 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-9\"><p>Generally, when companies use a large number of branches, modules or points of attention and sale, they depend on the characteristics of the personnel who attend, on the processes and policies that they establish, however, these elements do not ensure that the service provided to the customer is good. , to be provided with information about promotions and offers, to register the visit and so many other elements that make the service comply with the minimum requirements established.<\/p>\n<p><span class=\"goog-text-highlight\">The periodic visits of specialized personnel to the points of sale, either as mystery shoppers or to apply specialized marketing audits, ensures that the personnel carry out the activities for which they were hired and comply with the established commercial policies and procedures.<\/span><\/p>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-8 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-12 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-10\"><h2 class=\"titulo\"><strong><span style=\"color: #cd032e;\">MYSTERY SHOPPING<\/span><\/strong><\/h2>\n<h3 class=\"titulo gris\"><strong><span class=\"\">MYSTERY SHOPPING STUDIES<\/span><\/strong><\/h3>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-9 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-top:2px;--awb-border-sizes-bottom:2px;--awb-border-sizes-left:0px;--awb-border-sizes-right:0px;--awb-border-color:rgba(183,183,183,0.72);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:25px;--awb-padding-right:25px;--awb-padding-bottom:25px;--awb-padding-left:25px;--awb-margin-top:25px;--awb-margin-bottom:25px;--awb-background-color:rgba(0,0,0,0.05);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-13 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-first\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-image-element fusion-image-align-center in-legacy-container\" style=\"text-align:center;--awb-liftup-border-radius:0px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><div class=\"imageframe-align-center\"><div class=\"awb-image-frame awb-image-frame-6 imageframe-liftup\"><span class=\" fusion-imageframe imageframe-none imageframe-6\"><img decoding=\"async\" width=\"600\" height=\"400\" alt=\"personas con bolsas de compras\" title=\"personas con bolsas de compras\" src=\"https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/sh-600x400.jpg\" class=\"img-responsive wp-image-2057\" srcset=\"https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/sh-200x133.jpg 200w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/sh-400x267.jpg 400w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/sh-600x400.jpg 600w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/sh-800x534.jpg 800w, https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/sh.jpg 1024w\" sizes=\"(max-width: 850px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-14 fusion_builder_column_1_2 1_2 fusion-one-half fusion-column-last\" style=\"--awb-bg-size:cover;width:50%;width:calc(50% - ( ( 4% ) * 0.5 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-text fusion-text-11\"><div class=\"cont-titulo\">\n<div class=\"texto\"><\/div>\n<\/div>\n<div class=\"cont-texto\">\n<p><span class=\"\">Companies use mock purchases or mystery shoppers to obtain specific information on their products and services, and to evaluate the quality of service provided to the customer.\u00a0<\/span>In this way, they obtain complete and detailed feedback on the customer experience at the point of sale, as well as the way in which they are served.<\/p>\n<p>In some cases, real purchases or reality shopping are made to know exactly the characteristics and commercial conditions of the products or services offered by a competitor.<\/p>\n<p>Purchases make it possible to identify and evaluate the following aspects at the points of contact and in real conditions:<\/p>\n<ul>\n<li>Compliance with the company&#8217;s commercial policies.<\/li>\n<li>Adherence to service and sales protocols by staff.<\/li>\n<li>The correct application of the marketing mix at the point of sale.<\/li>\n<li>The delivery to the customer of the merchandising generated.<\/li>\n<li>The quality of the service provided by the employees.<\/li>\n<li>The business processes of the company in relation to its competitors.<\/li>\n<li>Suitable applications for the company: identification of promotions, loyalty programs, communication strategies, etc.<\/li>\n<li>Generate performance indicators at the point of service or sale.<\/li>\n<\/ul>\n<p><span class=\"rojo\">Profits:<\/span><\/p>\n<ul>\n<li>Ensures the correct application of the marketing mix (4P&#8217;s) of the company at the points of contact.<\/li>\n<li>Ensures compliance with the company&#8217;s commercial policies.<\/li>\n<li>Improves the quality of the service offered by internal collaborators to customers.<\/li>\n<li>Help improve consumer loyalty.<\/li>\n<li>Identify the gaps in the quality of the service, offer at the point of sale, etc., with respect to the leader or the best practice in the market (benchmarking).<\/li>\n<\/ul>\n<\/div>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-10 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-background-color:#ce0330;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-15 fusion_builder_column_3_4 3_4 fusion-three-fourth fusion-column-first\" style=\"--awb-bg-size:cover;width:75%;width:calc(75% - ( ( 4% ) * 0.75 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;margin-bottom:20px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-text fusion-text-12\"><h3 style=\"text-align: center;\"><span style=\"color: #ffffff;\"><span class=\"goog-text-highlight\">Do you want more information?\u00a0<\/span>Communicate right now<\/span><\/h3>\n<\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-16 fusion_builder_column_1_4 1_4 fusion-one-fourth fusion-column-last\" style=\"--awb-bg-size:cover;width:25%;width:calc(25% - ( ( 4% ) * 0.25 ) );\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-column-wrapper-legacy\"><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;margin-bottom:20px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-button-wrapper fusion-aligncenter\"><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" style=\"--button_accent_color:#ce0330;--button_accent_hover_color:#ffffff;--button_border_hover_color:#b70110;--button_gradient_top_color:#ffffff;--button_gradient_bottom_color:#ffffff;--button_gradient_top_color_hover:#d23526;--button_gradient_bottom_color_hover:#d23526;\" target=\"_self\" href=\"tel:5520002820\"><i class=\"fa-phone fas awb-button__icon awb-button__icon--default button-icon-left\" aria-hidden=\"true\"><\/i><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Contact Us<\/span><\/a><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-11 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-12 fusion-flex-container hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:104% !important;max-width:104% !important;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-17 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><\/div><div class=\"fusion-image-element\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-7 hover-type-zoomin\"><a class=\"fusion-no-lightbox\" href=\"https:\/\/masterresearch.mx\/en\/master-research-english\/\" target=\"_self\"><img decoding=\"async\" src=\"https:\/\/masterresearch.mx\/wp-content\/uploads\/2020\/02\/descarga.png\" alt class=\"img-responsive\"\/><\/a><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-18 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><\/div><div class=\"fusion-text fusion-text-13\"><p><strong>SOLUTIONS<\/strong><\/p>\n<table style=\"height: 40px;\" border=\"0\" width=\"249\" cellspacing=\"5\" cellpadding=\"5\">\n<tbody>\n<tr>\n<td><a href=\"https:\/\/masterresearch.mx\/portfolio-items\/estudios-de-branding\/?portfolioCats=26\">\u25ba Branding Studies<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table border=\"0\" cellspacing=\"5\" cellpadding=\"5\">\n<tbody>\n<tr>\n<td><a href=\"https:\/\/masterresearch.mx\/portfolio-items\/evaluacion-de-productos\/?portfolioCats=26\">\u25ba Product Evaluation<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table border=\"0\" cellspacing=\"5\" cellpadding=\"5\">\n<tbody>\n<tr>\n<td><a href=\"https:\/\/masterresearch.mx\/portfolio-items\/analisis-de-clientes\/?portfolioCats=26\">\u25ba Customer Analysis<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table border=\"0\" cellspacing=\"5\" cellpadding=\"5\">\n<tbody>\n<tr>\n<td><a href=\"https:\/\/masterresearch.mx\/portfolio-items\/analisis-de-competencia\/\">\u25ba Know Your Competition<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table border=\"0\" cellspacing=\"5\" cellpadding=\"5\">\n<tbody>\n<tr>\n<td><a href=\"https:\/\/masterresearch.mx\/portfolio-items\/master-digital-intelligence\/?portfolioCats=26\">\u25ba\u00a0Master Digital Intelligence<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table border=\"0\" cellspacing=\"5\" cellpadding=\"5\">\n<tbody>\n<tr>\n<td><a href=\"https:\/\/masterresearch.mx\/portfolio-items\/neuromarketing\/?portfolioCats=26\">\u25ba\u00a0Neuromarketing<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-19 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:33.333333333333%;--awb-margin-top-large:0px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator fusion-full-width-sep\" style=\"align-self: center;margin-left: auto;margin-right: auto;width:100%;\"><\/div><div class=\"fusion-text fusion-text-14\"><h4 class=\"widget-title\">CONTACT<\/h4>\n<div class=\"textwidget\">\n<p><a href=\"tel:+525520002820\">+52552000 2820<\/a><\/p>\n<p><a href=\"mailto:clientes@masterresearch.mx\">clientes@masterresearch.mx<\/a><\/p>\n<\/div>\n<\/div><div class=\"fusion-social-links fusion-social-links-1\" style=\"--awb-margin-top:0px;--awb-margin-right:0px;--awb-margin-bottom:0px;--awb-margin-left:0px;--awb-box-border-top:0px;--awb-box-border-right:0px;--awb-box-border-bottom:0px;--awb-box-border-left:0px;--awb-icon-colors-hover:rgba(158,160,164,0.8);--awb-box-colors-hover:rgba(242,243,245,0.8);--awb-box-border-color:var(--awb-color3);--awb-box-border-color-hover:var(--awb-color4);\"><div class=\"fusion-social-networks boxed-icons color-type-custom\"><div class=\"fusion-social-networks-wrapper\"><a class=\"fusion-social-network-icon fusion-tooltip fusion-facebook awb-icon-facebook\" style=\"color:#fff;font-size:16px;width:16px;background-color:#ce0330;border-color:#ce0330;border-radius:4px;\" data-placement=\"top\" data-title=\"Facebook\" data-toggle=\"tooltip\" title=\"Facebook\" aria-label=\"facebook\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.facebook.com\/MasterResearchoficial\"><\/a><a class=\"fusion-social-network-icon fusion-tooltip fusion-twitter awb-icon-twitter\" style=\"color:#fff;font-size:16px;width:16px;background-color:#ce0330;border-color:#ce0330;border-radius:4px;\" data-placement=\"top\" data-title=\"X\" data-toggle=\"tooltip\" title=\"X\" aria-label=\"twitter\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/twitter.com\/MasterResearch\"><\/a><a class=\"fusion-social-network-icon fusion-tooltip fusion-linkedin awb-icon-linkedin\" style=\"color:#fff;font-size:16px;width:16px;background-color:#ce0330;border-color:#ce0330;border-radius:4px;\" data-placement=\"top\" data-title=\"LinkedIn\" data-toggle=\"tooltip\" title=\"LinkedIn\" aria-label=\"linkedin\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.linkedin.com\/company\/masterresearch\/\"><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":1283,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"quote","meta":{"rs_blank_template":"","rs_page_bg_color":"","slide_template_v7":"","_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","_joinchat":[],"footnotes":""},"portfolio_category":[494],"portfolio_skills":[],"portfolio_tags":[],"class_list":["post-3864","avada_portfolio","type-avada_portfolio","status-publish","format-quote","has-post-thumbnail","hentry","portfolio_category-soluciones-english"],"_links":{"self":[{"href":"https:\/\/masterresearch.mx\/index.php?rest_route=\/wp\/v2\/avada_portfolio\/3864","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/masterresearch.mx\/index.php?rest_route=\/wp\/v2\/avada_portfolio"}],"about":[{"href":"https:\/\/masterresearch.mx\/index.php?rest_route=\/wp\/v2\/types\/avada_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/masterresearch.mx\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/masterresearch.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3864"}],"version-history":[{"count":0,"href":"https:\/\/masterresearch.mx\/index.php?rest_route=\/wp\/v2\/avada_portfolio\/3864\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/masterresearch.mx\/index.php?rest_route=\/wp\/v2\/media\/1283"}],"wp:attachment":[{"href":"https:\/\/masterresearch.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3864"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/masterresearch.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_category&post=3864"},{"taxonomy":"portfolio_skills","embeddable":true,"href":"https:\/\/masterresearch.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_skills&post=3864"},{"taxonomy":"portfolio_tags","embeddable":true,"href":"https:\/\/masterresearch.mx\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_tags&post=3864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}