Branding Rocket supports you in the development and positioning of your brand.
This solution supports the development and positioning of your brand, based on the knowledge of your consumers, selection of the target and improvement in the effectiveness of communication and the media used, thereby improving the loyalty of your clients and your participation in the market.
Benefits: Branding Rocket solution helps you to:
Improve your brand positioning
Let you know the perception of your brand.
Improve the reputation of your brand.
Identify attributes associated with your
Improve advertising effectiveness and brand awareness.
Increase your customer loyalty and market share.
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The solutions that Master Digital Intelligence has for you.
BRAND POSITION AND PERCEPTION
We identify the values and attributes that your brand transmits and the share of mind of it in the consumers mind.
BRAND LISTENING (in digital media)
We monitor perception and opinions related to your brand and products or services in digital media, like social networks, blogs, forums, panels and other websites.
We evaluate and analyze the perceived value that customers give to your brand and the loyalty and preference they give at the time of purchase.
Brand awareness identifies the order of importance that a brand has in the mind of the consumer, it is important since being in the first position (top of mind) becomes the first selection and purchase preference by consumers.
ADVERTISING PRE-TEST AND POST TEST
We evaluate the advertising messages to make them more effective, both in their pre-launch stage in the media (pre-test), and in the later stage (post-test), to optimize it and achieve the objective of persuading the target audience.
We monitor and evaluate the advertising campaigns carried out in both traditional and digital media with the MDI (Master Digital Intelligence) service, to identify the recall and reach obtained among the audience, to improve the effectiveness of the campaign.
We are proud to work with highly renowned companies and to be able to carry out projects with excellent results, within the financial sector, consumer durables, retail, food and beverages as well as in other industries.
ISSO 9001: 2015 IN OUR INTELLIGENCE AND MARKET RESEARCH SERVICES
SERVICE STANDARD FOR MARKET RESEARCH (ESIMM®) THIRD VERSION
RELIABLE SUPPLIER BBVA.
Do you want more information?
Our team of advisors is ready to advise you to overcome the challenges that your company faces in the face of constant market change.